The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing" -- the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on the hope of snatching our attention away from whatever we ar...
[PDF.jn55] Permission Marketing: Turning Strangers Into Friends And Friends Into Customers Rating: 4.73 (656 Votes)
You easily download any file type for your gadget.Permission Marketing: Turning Strangers Into Friends And Friends Into Customers | Seth Godin. A good, fresh read, highly recommended.