||55 of 58 people found the following review helpful.| Insightful to the Soul|By Bror Erickson|I couldn’t put this book down. That was weird. It was a book about marketing, right? Well, maybe that was part of it. I’m not a marketer. I’m a pastor with a huge interest in people. I like to know how people think, what people think, what is driving them, what are they missing. I’m constantly wondering how I ca|||*A New York Times bestseller*|*Named one of the "Best Business Books of 2016" by strategy + business*|*Named one of the "Most Important Books of 2016" by Inc.*|*A Forbes 2016 "Must Read Business Book"*|*Named a "Book Retailers Should Read in 2016" by
Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of “small data” in his quest to discover the next big thing
Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers’ homes, carefully observing every detail in order to uncover their hidden desires, and, ultimately, the clues to a multi-million dollar product.
Lindstrom connects the d...
[PDF.kw83] Small Data: The Tiny Clues That Uncover Huge Trends Rating: 3.67 (509 Votes)
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You can specify the type of files you want, for your gadget.Small Data: The Tiny Clues That Uncover Huge Trends | Martin Lindstrom. Just read it with an open mind because none of us really know.
