[Read and download] What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story (Marketing/Sales/Advertising & Promotion)
·•●- Michael T. Bosworth, Ben Zoldan ·•●-
| #299250 in eBooks | 2012-01-13 | 2012-01-13 | File Name: B006OZGQQW | PDF # 1
Build better relationships and Sell More Effectively With a Powerful SALES STORY
“Throughout our careers, we have been trained to ask diagnostic questions, deliver value props, and conduct ROI studies. It usually doesn’t work; best case, we can argue with the customer about numbers—purely a left brain exercise, which turns buyers off. This book explains a better way.”
—John Burke, Group Vice Preside...
[PDF.zt34] What Great Salespeople Do: The Science of Selling Through Emotional Connection and the Power of Story (Marketing/Sales/Advertising & Promotion) Rating: 3.58 (522 Votes)
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