[Free pdf] Making The News: A Guide For Activists An Nonprofits






 | #1407175 in eBooks |  2009-03-05 |  2009-03-05 | File Name: B001H0GB7I


||0 of 0 people found the following review helpful.| Five Stars|By rozabell|Excellent information|1 of 2 people found the following review helpful.| Tactics? Yes. Strategy? No so much.|By Richard T.|Making the News - A Guide for Activists and Nonprofits is an OK book.

About one-third of the book covers strategic aspects of an activist media plan. That was the part in| |"I wish Jason Salzman would stop giving away our secrets."|About the Author|
Jason Salzman is president of Cause Communications, which offers media how-to workshops and consulting services to nonprofit organiza

At a time when more and more people are becoming activists, this thoroughly revised and updated edition of Making the News explains how to generate news coverage of any important issue or nonprofit cause – and to do so within a reasonable budget. Based on interviews with professional journalists and media-savvy activists, this easy-to-use handbook describes how to stage media events, write distinctive news releases, contact reporters, deliver soundbite...


[PDF.cm44]  Making The News: A Guide For Activists An Nonprofits
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