||5 of 5 people found the following review helpful.| A Great Stimulus for Thought|By Allan M. Lees|Customer Success has become the industry buzzword du jour. In many cases, large corporations are simply renaming their Account Management function; in other cases companies are hiring a Customer Success Manager and assuming "job done."
In reality, customer success is an evolving discipline and no one has all the answers|From the Inside Flap||The subscription business model is hot—from software to music to movies to diet programs—investors and public markets want businesses that create recurring payments from unlimited customers. The old sales and marketing methods
Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. (Before Cloud), companies could focus totally on sales and marketing because customers were often 'stuck' after purchasing. Therefore, all of the 'post-sale' experience was a cost center in most companies. In the world A.B. (After Be...
[PDF.qv98] Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue Rating: 4.60 (760 Votes)
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You can specify the type of files you want, for your gadget.Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue | Nick Mehta, Dan Steinman, Lincoln Murphy. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
