Social Media Strategy is your guide to practicing marketing, advertising, and public relations in a world of social media-empowered consumers. Grounded in a refreshing balance of concept, theory, industry statistics, and real-world examples, Keith Quesenberry introduces readers to the steps of building a complete social media plan and how companies can integrate the social media consumer landscape.
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You can specify the type of files you want, for your device.Social Media Strategy: Marketing and Advertising in the Consumer Revolution | Keith A. Quesenberry.Not only was the story interesting, engaging and relatable, it also teaches lessons.