[Download] Behavioral Marketing: Delivering Personalized Experiences At Scale






 | #564238 in eBooks |  2015-08-10 |  2015-08-10 | File Name: B013SX68Y2

Grow revenue by leveraging behavioral marketing during your next campaign

Behavioral Marketing guides you in using relatively new marketing tactics to grow revenue and create process efficiencies. An incredibly valuable text, this book defines the key principles of behavioral marketing—including customer journey mapping, channel-level planning, data capture and hygiene, campaign creation, delivery best practices, and measurement/optimization&mdash...


[PDF.to76]  Behavioral Marketing: Delivering Personalized Experiences At Scale
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