Practical techniques for applying neuroscience and behavior research to attract new customers
Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, ...
[PDF.dp11] Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing Rating: 3.70 (669 Votes)
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You easily download any file type for your device.Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing | Roger Dooley. A good, fresh read, highly recommended.
