[Mobile library] Strategies and Insights from Advertising Hall of Fame Winners, with Rance Crain






 | #1499686 in eBooks |  2015-04-14 |  2015-04-14 | File Name: B00VXNJX2E

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Rance Crain, the editor in chief of Advertising Age, has sat and interviewed many legends of the advertising and marketing industry. This book is the result of his conversations with those legends who also have been inducted into the Advertising Hall of Fame. This book compiles years of wisdom, strategic thinking and advice from the best of the best. Crain, a Hall of Fame inductee himself, is also a long time observer of the advertising industry. That’s how he kno...


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