||0 of 0 people found the following review helpful.| Good BOOK|By Anumati|Good Book, very essential information and guidance on practices of Managing Corporate Social Responsibility. Had to read it to write my thesis.|0 of 0 people found the following review helpful.| good textbook|By May Hauer-Simmonds|may hauer simmonds said: great book! very good approach about pr and social||“This will become a seminal text that can be used at both undergraduate and graduate levels. It is well-written, incorporates U.S. and European theoretical perspectives on CSR practice, and places it squarely in the domain of strategic communication.&rd
Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR.
Chapters are organized around a process model for CSR that outlines steps for ... [PDF.dn66] Managing Corporate Social Responsibility: A Communication Approach Rating: 3.79 (796 Votes)
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You can specify the type of files you want, for your gadget.Managing Corporate Social Responsibility: A Communication Approach | W. Timothy Coombs, Sherry J. Holladay. A good, fresh read, highly recommended.
