[Mobile ebook] The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature






 | #247770 in eBooks |  2011-06-21 |  2011-06-21 | File Name: B00C4B2TC0


||1 of 1 people found the following review helpful.| Very Interesting and Enjoyable Read|By Moe Betta|Before reading this book I only knew of the Gad Father from his youtube channel. His book is an interesting look at the scientific reasons men and woman want what they want. His personality definitely comes through in the book and it is not a detriment. I wish it went a little deeper into the research it seems like it was writte| |"What's your guilty pleasure? Junk food? Fast cars? Champagne? To shop until you drop? What makes consumers tick? Psychologist Gad Saad writes of the innate needs, preferences, and drives that spur many of our most treasured appetites and behaviors—all

In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimul...


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