||1 of 1 people found the following review helpful.| Super Promoter!|By brian ashbaugh|I'm a huge promoter of Jeff Sauros work and contributions to the UX research community. Highly recommend this and all the other books written by Jeff.
Hoping Jeff's next book will focus more on predictive analytics!|0 of 1 people found the following review helpful.| Four Stars|By BulisaFrom the Back Cover||Learn to:
Manage the total customer experience
Collect, measure, and interpret customer data
Use data to build strong customer relationships
Transition to a data-driven customer experience
The easy way to grasp customer analytics
Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business. Customer Analytics For Dummies shows you how to measure each stage of the customer journey and use the right analytics to understand customer behavior and make key business decisions.
Customer Analytics For Dummies gets yo...
[PDF.ax50] Customer Analytics For Dummies Rating: 3.64 (632 Votes)
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You can specify the type of files you want, for your gadget.Customer Analytics For Dummies | Jeff Sauro. A good, fresh read, highly recommended.