||0 of 1 people found the following review helpful.| Innovate or Die!|By Subrata Chattopadhyay|This was the prescribed text for a 2nd year core course for my MBA program at NorthEastern University. This text clearly lays out a path to organizational rejuvenation following a blueprint provided by the author. A lot of full length case studies are included that show how the blueprint was implemented to achieve success. A|||"Professor Meyer's Fast Path framework is an essential tool for developing and commercializing new product lines from within a corporation. We have used this approach at Masterfoods USA and have found it invaluable in creating the process and culture needed
Every company can point to a growth strategy. Few, however, systematically implement it; instead, they tweak current products with incremental innovations, or attempt to buy growth through acquisitions. Neither is a satisfactory solution. Internally generated growth accomplished thorugh product line renewal and new service development is essential to the long-term vitality of business across industries.
The Fast Path to Corporate Growth takes on the ...
[PDF.bp74] The Fast Path to Corporate Growth: Leveraging Knowledge and Technologies to New Market Applications Rating: 4.82 (697 Votes)
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You easily download any file type for your gadget.The Fast Path to Corporate Growth: Leveraging Knowledge and Technologies to New Market Applications | Marc H. Meyer.Not only was the story interesting, engaging and relatable, it also teaches lessons.
