(Read free) Innovating Analytics: How the Next Generation of Net Promoter Can Increase Sales and Drive Business Results






 | #1035851 in eBooks |  2013-09-16 |  2013-09-16 | File Name: B00EFB445W


||5 of 5 people found the following review helpful.| Innovating Analytics = Your Company's Competitive Advantage|By Michael L Hanson|How does your business define success? Whether you have shareholders, are privately held, or serve the public - chances are you and your teams are charged with driving revenue increases or creating operational efficiencies. In order to achieve success at either concept you must manage a variety of| ||“Innovating analytics is critical in baseball, in politics, and in business. Larry Freed is at the forefront of developing useful new metrics that will help businesses succeed.”
—Billy Beane, General Manager of the Oakland Athl

How does a CEO, manager, or entrepreneur begin to sort out what defines and drives a good customer experience and how it can be measured and made actionable? If you know how well the customer experience is satisfying your customers and you know how to increase their satisfaction, you can then increase sales, return visits, recommendations, loyalty, and brand engagement across all channels. More reliable and more useful data leads to better decisions and better result...


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