||43 of 46 people found the following review helpful.| Here are the “simple, subtle, and other surprising ways that others affect our behavior”|By Robert Morris|Actually, the invisibility to which the book’s title refers is — in my opinion — a misnomer. Influence in this instance is not so much a matter of others deceiving us (although that may be a motive) as it is a matter of our failure to recogn|Unknown|“With great insight, Jonah Berger removes the cloak of invisibility from powerful sources of influence and resolves fascinating mysteries of human behavior.”|—Robert Cialdini, author of Influence ||“If you want to k
Jonah Berger, the bestselling author of Contagious, explores the subtle, secret influences that affect the decisions we make—from what we buy, to the careers we choose, to what we eat—in his latest New York Times bestseller that is a “rare business book that’s both informative and enough fun to take to the beach” (Fortune.com).
If you’re like most people, you think your individual tastes and opinions drive your ch...
[PDF.cd41] Invisible Influence: The Hidden Forces that Shape Behavior Rating: 4.87 (457 Votes)
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You can specify the type of files you want, for your device.Invisible Influence: The Hidden Forces that Shape Behavior | Jonah Berger. I really enjoyed this book and have already told so many people about it!
