Expert advice from Coca-Cola’s Vice President of Innovation and Entrepreneurship: Learn how the world’s largest beverage brand uses design to grow its business by combining the advantages of a large-scale company with the agility of a nimble startup.
Every company needs both scale and agility to win. From a fledging startup in Nepal, to a century-old multinational in New York, scale and agility are two qualities that are essential to every company&rsq...
[PDF.wr33] Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (and How You Can Too) Rating: 4.71 (477 Votes)
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You can specify the type of files you want, for your gadget.Design to Grow: How Coca-Cola Learned to Combine Scale and Agility (and How You Can Too) | David Butler, Linda Tischler. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
