||About the Author|STEVEN FINLAY has worked in the field of predictive analytics for over fifteen years. His research interests cover all areas of predictive analytics, forecasting and data mining. He is currentlya Predictive Analytics Specialist, working for the
A guide on how Predictive Analytics is applied and widely used by organizations such as banks, insurance providers, supermarkets and governments to drive the decisions they make about their customers, demonstrating who to target with a promotional offer, who to give a credit card to and the premium someone should pay for home insurance.
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You can specify the type of files you want, for your gadget.Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior | S. Finlay. I really enjoyed this book and have already told so many people about it!
