||0 of 0 people found the following review helpful.| Five Stars|By RVG|very complete undestanding of multi-screen|0 of 0 people found the following review helpful.| Five Stars|By Mark Newlander|Excellent book!|From the Inside Flap||Families are no longer clustered around the TV during prime time. People can decide when, where, and what to view—from traditional television to short form video and social sharing—and they often do so simultaneously on more th
Simplify your multi-screen marketing by putting consumers at the center of your strategy
The rise of the digital age means that consumers have unprecedented access to information and they're no longer interested in a "one size fits all screens" experience. Multi-screen Marketing: The Seven Things You Need to Know to Reach Your Customers Across TVs, Computers, Tablets, and Mobile Phones is a comprehensive guide to understanding the multi-screen consumer....
[PDF.lk92] Leman Multiscreen Marketing: The Seven Things You Need to Know to Reach Your Customers across TVs, Computers, Tablets, and Mobile Phones Rating: 3.61 (451 Votes)
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