||1 of 1 people found the following review helpful.| Five Stars|By Kiwana|Simple but effective Coombs does a good job of describing crisis communication|2 of 3 people found the following review helpful.| Informative, but Redundant.|By Haytham A.|So far, the book is highly repetitive, making it a somewhat dense read. That is not to day that it isn't informative. However, it that|About the Author||W. Timothy Coombs (PhD, Public Affairs and Issues Management, Purdue University) is a professor in the Nicholson School of Communication at the University of Central Florida. His books include Applied Crisis Communication
Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated and multi-disciplinary approach to the entire crisis communication process. Drawing on his extensive firsthand experience, Dr. Timothy Coombs uses a three-staged approach to crisis management (pre-crisis, crisis, and post-crisis), explains how crisis management can prevent or reduce the threats of a crisis, and provides guidelines for how best to act and react in an ...
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You easily download any file type for your gadget.Ongoing Crisis Communication: Planning, Managing, and Responding | Coombs W. Timothy. A good, fresh read, highly recommended.
