||13 of 14 people found the following review helpful.| Not just another Excel analytics book, this one is well worth the price....|By David L. Parnell|My masters degree has moss growing on it and I am just a nuts and bolts operations analyst....so I have seen many books titled as "analytics" texts when in fact they were mere rewrites of applied statistics or just "also ran" Excel recaps. Some Excel analytics books are really VB|From the Back Cover||Powerful techniques for analyzing business data with Excel |Most businesses are awash in data. To make that data work for your business, you need a simple, cost-effective tool — ideally, one you already know something about. Excel is
Helping tech-savvy marketers and data analysts solve real-world business problems with Excel
Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data. This expert book offers the perfect solution. Written by data analysis expert Wayne L. Winston, this practical resource shows you ...
[PDF.si12] Marketing Analytics: Data-Driven Techniques with Microsoft Excel Rating: 4.62 (562 Votes)
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You can specify the type of files you want, for your gadget.Marketing Analytics: Data-Driven Techniques with Microsoft Excel | Wayne L. Winston. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
