Marketing and Social Media: A Guide for Libraries, Archives, and Museums is a much-needed guide to marketing for libraries, archives, and museum professionals in the social media age. This book is both an introductory textbook and a guide for working professionals who want to go beyond mere promotion to developing a planned and deliberately managed marketing campaign.
Beginning with mission, goals, and obje...
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You can specify the type of files you want, for your device.Marketing and Social Media: A Guide for Libraries, Archives, and Museums | Christie Koontz, Lorri Mon. I really enjoyed this book and have already told so many people about it!