||0 of 0 people found the following review helpful.| One of the best books on conversion optimization|By Pal|What many marketers and online business owners overlook is the fact that converting more customers out of the existing traffic is far more efficient than looking for more traffic. As much as online businesses should focus on getting more customers to their sites, it is important to convert them into paying customers in or|About the Author|Khalid Saleh||Khalid Saleh is the CEO and cofounder of Invesp, a leading provider of conversion optimization software and services. A recognized expert of marketing strategy, He has been a fre
How do you turn website visitors into customers?
Conversion Optimization offers practical advice on how to persuade visitors to make a buying decision -- without driving them away through data overload or tedious navigation. You'll learn how to use marketing principles, design, usability, and analytics on your site to increase your buyer-to-visitor ratio, whether you're involved with marketing or designing a large ecommerce site, or managing a modes...
[PDF.ia01] Conversion Optimization: The Art and Science of Converting Prospects to Customers Rating: 3.64 (731 Votes)
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